How to Find Clients As a Fresh Freelancer

 

 

Being a fresh freelancer is more than just fun and excitement. Nothing is more challenging than having to work on something you have not tried before. What comes after challenge is learning, growing up, being a superhuman and I am ready to take them on.

 

However, fresh freelancers face an arduous process finding that first client especially when you have no reputation or credibility. Dave Nevogt is the co-founder of Hubstaff, shares 5 innovative ways of how to find clients as a freelancer.

 

How to Find Clients As a Fresh Freelancer – Five Killer Tips Revealed

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1) Get in touch with every connection

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Even the absolute worst freelancer in the world has more contacts than they could possibly use. Assuming you don’t make it a habit to alienate everyone you meet, you should be able to find someone in your life that can refer you to a potential employer.

 

If you have ever heard of the six degrees of separation, you’ll know that in theory, you are six steps away from any other person out there. With these odds in mind, the chances are that your very own mother, father, sister, cousin or local shop owner will know someone that wants to hire you.

 

It’s clear as day that the odds of finding a potential client are very high. Besides, you’re not looking for the job of a lifetime; you’re looking for a single reference, meaning that any connection will do. The real challenge is convincing yourself to get out there and actually ask around.

 

Admittedly, a lot of people feel as if asking for referrals is tantamount to begging for money, but that is not true. All it takes is patience and persistence and you will find yourself negotiating a project with a prospective client in no time. Networking is a great way of finding freelance clients.

 

 

2) Lower your expectations

 

 

 

 

 

 

 

 

 

 

 

A lot of freelancers screw themselves over by being too idealistic. For some reason, a lot of new freelancers have a vision of the perfect first client. Or, they spend time debating about which freelance website is the best. There is money and there is work. If you can do the work, and the rate is good, you have found a good employer. But, how does this help towards actually finding an employer to begin with?

 

Consider the fact that most of the world is online these days. There are hundreds of millions of websites in existence and quite a large portion of them are commercially successful. Instead of scouting for a particular job, why not scout for a job position?

 

If you are a proficient writer, send a message to every single online publication that you enjoy reading, and explain your motives for sending that email.Granted, most of these publications will reply with a canned rejection message that leaves no further room for negotiation, but you only need to get lucky once.

 

That’s the point of lowering your expectations. You need to expose yourself to opportunities that are highly unlikely to occur. If you stick your neck out towards every potential opportunity, you have a good chance of eventually striking gold. And yet, if you keep drawing blanks every time you try, you should consider refreshing your profile and making it visually attractive to potential clients.

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3) Take freelance courses

 

 

 

 

 

 

 

 

 

 

Any skill that you add to your profile makes finding employers a whole lot easier. Whenever you use an online work portal to find a job, the user profile is your employer bait. And as you may have heard before, adding a bunch of certificates, skills and accreditations to your profile isn’t primarily about proving that you’re skilled.

 

The main thing you’re trying to accomplish is to show and demonstrate that you are serious about freelancing. It helps you stand out from the flock of casual freelancers that would otherwise take your place.

 

Taking freelance courses is another thing you may want to consider, as they can teach you all the tips and tricks that make a successful freelancer. Not only that, but freelance courses tend to provide you with referrals as part of the coursework as well.

 

If anything, these courses instruct you on how to find connections in the first place. What this means is that if those who teach you are happy with your efforts, they would be more than willing to recommend you to potential employers.

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4) Document your thoughts and skills online

 

 

 

 

 

 

 

 

 

 

 

The majority of freelancers get into blogging because they feel as if they are forced to do it. That often leads to frustration and sooner or later, freelancers stop posting blog updates altogether. What most of these freelancers don’t realize, however, is that blogs can serve as a powerful marketing tool that attracts a lot of clients in the long run.

 

So, why not start a blog? Just write articles documenting your thoughts. Put another way, just pull your skills and accomplishments into one spot for the world to see. More often than not, employers will take to the Internet in search of a freelancer who can get the job done.

 

You can be one of the many freelancers that employers find online. It’s never too late to present yourself. Once you are noticed by an employer who might be interested in your skills, value that connection and cherish it. You never know where it might lead you.

 

If you’ve been paying close attention to this article from the start, you surely realize by now that it all comes down to finding clients who will do business with you.

So, the least you can do is make sure that your blog leaves a good first impression. In most cases, the first impression can make the difference between clients choosing you and avoiding you at all costs.

 

 

5) Embrace local marketing

 

 

 

 

 

 

 

 

 

 

Most online freelancers fail to utilize offline marketing in their business, and in fact most would never think of the offline world as a lead generator. However, this resistance to offline marketing probably comes from falsely associating it with expensive newspaper advertising or TV ads.

 

This is an incomplete and rather superficial view of offline marketing however. Sometimes offline marketing can actually be cheaper than online marketing. This is especially true when you know how to utilize self-promotion within your local community.

 

How to find clients as a freelancer? Innovate, take risks, experiment and be open-minded…

Do not be afraid to try something new if you believe that it will take you even one step closer to finding the clients you need.

 

Everyone has something to contribute to your search for more clients and that is why you need to keep an open mind. Potential clients are everywhere, you just need to make sure that no nook or cranny goes overlooked.

 

What do you think? Please share your thoughts in the comments below, if you think of something I can add to it. My mind still has plenty of room for new discoveries and ideas. This would help me grow as an individual to become a contributing part of the industry.